PhotoRobot Product Photography - Featured Blog Posts

Product photography applications, setups, technology & workflows

Experience the Standard PhotoRobot Controls App Workflow

Take a virtual walkthrough of the standard production workflow using PhotoRobot hardware and _Controls software in the studio.

Introducing the PhotoRobot Touch iOS Mobile Application

The release of the iOS mobile application Touch enables teams to integrate iPhone product photography into PhotoRobot-powered production lines.

PhotoRobot Celebrates 20 Years in Automated Photography Innovation

Recap 20 years of innovation in automated photography with the PhotoRobot team, our partners, and customers around the globe.

Simple Product Portfolio Production: PhotoRobot Wizards

Simplify product portfolio production for any team member with PhotoRobot Wizards, the alternative to manual hardware, camera and sequence configuration.

Jewelry Photography - Behind the Scenes Production

See how to set up for jewelry photography on-location in this behind-the-scenes look at PhotoRobot’s transportable, motorized turntable setup.

PhotoRobot Viewer - 2D / 3D / 360 Product Image Hosting

Host eCommerce images in 2D / 3D / 360 with PhotoRobot Viewer, now supporting image galleries alongside spins, hot spots, and panoramas.

Car Turntables - 360-Degree Automotive Photography

Discover car turntables from popular manufacturers vs the PhotoRobot automation-driven solution for high-volume, 360-degree car photography and product videos.

eCommerce Photography - How to Optimize Production

In eCommerce photography, production speeds matter. Discover 9 stages to optimize your in-house studio for high-speed, high-volume production.

Automate Sending Product Images with Integrated DAM Software

Read how integrated digital asset management software in a production workflow equips large-scale manufacturers for high-speed, high-volume operations.

Does Your Business Need Digital Asset Management Software?

Discover how digital asset management integrated into workflow software improves overall productivity for high-volume content creation and distribution.

Photo Studio Automation - A Buyer’s Guide by PhotoRobot

Determine the level of studio automation your business demands in this buyer’s guide to automated product photography hardware & software solutions.

360° Product Photography - Content Formats and Production

Discover 360° Product Photography: from the different formats of 360s to automated photography equipment, software, workflows and content production.

3D eCommerce - What is it, Why it Matters, and Production

3D eCommerce uses 3D modeling to create advanced product viewing experiences. Read on to find out exactly what it is, and how to produce 3D models in-house.

Packshot Photography - What is it, and How to Produce It

Branching off product photography, packshot photography sets guidelines to taking photos of a product typically with its packaging and labeling.

How to Photograph Furniture - Logistics, Prep and Execution

Photographing furniture for eCommerce and online retail calls for high-quality, dynamic visuals that can meet the expectations of today’s consumers.

GS1 Image Standards and Digital Asset Management

Gain a better understanding of GS1 image standards and digital asset management (DAM) with PhotoRobot systems and control software.

Shoe Photography - Still Images, Style Guides and Workflow

Streamline shoe photography and capturing still images of footwear for the web with automated studio solutions and style guides.

360 Degree Spin Photography of Dirt Bikes and Quads

Discover PhotoRobot solutions in this article featuring 360 degree spin photography of dirt bikes and quads by Buffler.

Product Photoshoots with PhotoRobot’s CASE 850

Find our latest video for product photoshoots with PhotoRobot’s CASE 850, and read more to discover what makes this solution so versatile.

The Latest Trends in Social Media Product Photos

Get the most out of your social media product photos with PhotoRobot’s tips, trends, and strategies for 2021.

360 Spin Photography of Bicycles with PhotoRobot

Overcome the challenges of photographing objects that don’t stand on their own with this perfect setup for spin photography of bicycles.

Grocery Product Photography Solutions and OCR | PhotoRobot

Discover PhotoRobot solutions for grocery product photography, optical character recognition (OCR), and photographing packaged products with labels.

How to Improve Product Page Conversions

Join PhotoRobot to discover how to improve product page conversions while driving more traffic to your products online.

How to Boost Conversions with Your Product Content

E-commerce is a game of product visualization, and much of it revolves around boosting conversions with product content.

360° Product Photos: Enriching the Sales Experience

360° product photos are a valuable asset in e-commerce and retail. Not only do they grab attention, they allow consumers to get a real “feel” for products.

Product Photography of Sunglasses with PhotoRobot

Shooting product photography of sunglasses can be a challenge. Eyewear and other reflective items require a certain level of expertise.

E-Commerce Content Creation and Content Marketing in 2021

2021 will see more competition than any year on record in e-commerce content creation and content marketing.

Post Pandemic Change Drivers in E-Commerce

From brick-and-mortar retailers to e-commerce, SMEs and major brands alike have had to quickly rethink how they engage consumers.

A Change in Balance: From Brick-and-Mortar to Online Retail

Read about the noticeable shift from brick-and-mortar retail to online sales, including how businesses are adapting to market trends.

Quick, Easy, and Effective Product Photoshoots with PhotoRobot

Join us for a demonstration of just how quick, easy, and effective product photoshoots with PhotoRobot can be.

Make the Most of Your Brand’s 360° and 3D Imagery

360° and 3D product imagery is highly scalable. These assets become valuable resources for new product content.

Examples of 2D and 3D Product Configuration Software

Discover examples of 2D and 3D visual product configuration software, and their use in B2C e-commerce, and B2B sales presentations.

Using a Macro Lens for Product Photography

In product photography, capturing photos of small items with microscopic details requires special equipment and a macro lens for high-quality results.

Does your Business Need a Visual Product Configurator?

E-commerce businesses across many industries utilize visual configuration tools to better showcase products with customizable elements in digital format.

Advantages to Using a Visual Product Configurator

The advantages to using visual product configurators are numerous in e-commerce, whether it’s for B2C or B2B operations.

Visual Product Configurators for E-Commerce

Discover 2D / 3D visual product configurators for e-commerce, including use cases and tips for finding the best viewing software.

Examples of 3D and 360 Product Viewers | PhotoRobot

3D and 360-degree product viewers exist in many forms, so it’s important to look at some examples before deciding what might be best for your business.

Photographing Glass Products | PhotoRobot

Using PhotoRobot’s portable device, the CASE 850, in under 1 minute you can photograph glass products, post-process, and publish images in the cloud.

PhotoRobot_Controls: Auto-Centering 360 Product Photography

Find the absolute center of a product’s rotation, whether vertical or horizontal axis, and automatically center any misplaced products.

Which Businesses Need a 360 Product Viewer

While some businesses might be more ready than others, nearly any company with an online presence can benefit from deploying a product viewer.

7 Advantages to 360 Product Viewers for your Website

Almost any business with an online presence and products to sell can realize significant advantages from deploying a 360-degree product viewer.

360-Degree Product Viewers for E-Commerce Businesses

360-degree product viewers allow businesses to embed and host 360 spins and 3D models on e-commerce websites and product pages.

Which Businesses Benefit from 3D Product Photography Platforms?

Should your business invest in a 3D product photography platform? The answer depends on your current product portfolio, your industry, and the competition.

Hosting Platforms for 3D Product Photography

Read about platforms for hosting ecommerce 3D models and virtual product configurators, including their use across the web and e-commerce.

Effective Equipment for 360 Spin Photography

Accelerate your visual content production with this guide on 3D product photography solutions, including devices and software for control and automation.

3D Product Photography for eCommerce

Discover 3D product photography for e-commerce, including multi-row 360 spins, 3D models, and Augmented / Virtual Reality experiences.

Professional Product Photography for E-Commerce Websites

Professional product photography on an e-commerce website generates trust, engagement and also conversions in today’s highly competitive market.

Setting Up a Motorized Turntable for 360 Product Photography

PhotoRobot designed its family of motorized turntables for 360 product photography to prioritize not only performance but also installation and mobility.

Tips for 360-Degree Motorized Turntable Photography

Following up on our guide to motorized turntables are these tips for 360 turntable photography covering installation and implementation in the studio.

Motorized Turntables for 360 Product Photography

If you want to create an immersive and interactive product experience, the most efficient way forward is with a motorized turntable for 360 product photography.

PhotoRobot Solutions for the 360 Product Photography Studio

PhotoRobot can transform any available workspace into a professional 360 product photography studio for e-commerce and online retail.

PhotoRobot’s Catwalk for Apparel Photography and Online Fashion Shows

Deploy an infinite Catwalk in the studio for model and apparel photography, online fashion shows, and fashion product videos.

PhotoRobot’s Case for Automated 360 Product Photography

The Case for automated 360 product photography is a robotic workstation, compact in size to fit into nearly any space and extremely mobile for easy transport.

PhotoRobot’s Robotic Arm for 360 Object Photography

PhotoRobot’s Robotic Arm for 360 object photography is an ideal solution for online shops and is compatible with the majority of PhotoRobot’s rotary robots.

The Carousel: 360 Photography of Cars and Heavy Machinery

Transform any available space into a heavy-duty, large photography turntable for 360-degree photos of cars, heavy machinery and more.

PhotoRobot’s Turning Platform for 360 Product Photography

Discover PhotoRobot’s Turning Platform with its wide range of accessories and cutting-edge automation software for 360 product photography.

Equipment for 360 and 3D Product Photography

PhotoRobot equipment for 360 and 3D product photography provides cutting-edge technological solutions to meet the needs of any e-commerce project.

5 Use Cases: Augmented Reality in Marketing

Augmented reality is seeing wider adoption in marketing strategies for both traditional and online retail. Discover why and in what ways AR is taking off.

Examples of AR shopping apps in 2020

Not only are AR apps changing the way companies market products for sale, they are also beginning to shape the very way people shop online.

Challenges to Mass Adoption for AR Shopping Apps

Numerous challenges face the mass adoption of AR shopping apps in online retail, but many leading brands are already ahead of the game.

Statistics on AR Apps for Online Retail in 2020

Statistics show that the role of AR apps for e-commerce and online retail has seen noticeable and steady growth every year, from early 2012 to today’s 2020.

Ghost Mannequin Effect for Apparel Photography

The ghost mannequin effect provides clothing a full-bodied 3D appearance, as if an invisible model is wearing the product.

Emersya: Interactive Product Experiences in 3D, AR and VR

Discover Emersya: the award-winning 3D technology platform for publishing fully-interactive product experiences in 3D, AR, and VR.

3D Models and Augmented Reality in Digital Marketing

Understanding how to utilize 3D modeling and augmented reality in digital marketing can be of great importance in 2020, especially in e-commerce.

Augmented Reality for Online Retail and E-Commerce

Discover Augmented Reality (AR) for online retail and e-commerce, from advances in 3D modeling to the online shopping experience.

360-Degree Photography and 3D Models for E-Commerce: Why both?

360-degree photography and 3D models are two formats helping top brands and retailers stay ahead of the competition in today’s e-commerce.

How Consistency in Visual Content Boosts Revenue

Consistency in visual content helps establish brand trust, attracting shoppers and triggering buyer’s confidence in visitors to your webshop.

How to Boost Conversion Rates in E-Commerce

Read how to boost ecommerce conversion rates through the product experience, from still imagery to 360s and 3D product photography.

Studio Automation Solutions for E-Commerce Product Photography

Studio automation is a crucial component to realizing success in e-commerce product photography in 2020.

A Quick Guide to 360 Product Photography for Amazon

See how to use 360 product photography on Amazon and other online marketplaces, from meeting image requirements to best practices.

DSLR vs Mirrorless Cameras in 2020: Comparison and Review

It is 2020, and that means it’s time for a quick review and comparison of the latest models of mirrorless cameras versus the latest DSLR cameras.

Mastering Product Photography: Shoes and Footwear

When selling shoes and footwear online, your product images should showcase every minute detail -- from the quality of the material to the design of the shoe.

Guide to 360 Product Photography for E-Commerce

One of the most crucial challenges for e-commerce stores is in creating visually rich, authentic and immersive online experiences for today's shoppers.

7 Components to Capture the Perfect Product Photo

For product photography studios and e-commerce stores alike, it’s crucial to capture the perfect product photo for every item in stock.

Mastering Product Photography: Apparel and Clothing

In clothing and apparel e-commerce, mastering product photography is crucial to establishing an online presence and standing out from the competition.

How to Improve Workflow in a Product Photography Studio

The success of any product photography studio revolves around many moving parts to improve efficiency, throughput and overall workflow.

Guide to Attaining the Perfect Lighting for 360 Product Photography

Lighting is an essential element to photography in general and especially important in any high volume 360 product photography workstation or studio.